User:freakerz/Marketing Plan

From Habari Project

In the hopes of one day having an HabariCon, here's what I think we should do to promote Habari and build our community.

Contents 1 Objectives 2 Material 3 Actions 4 Places Habari is listed 4.1 Needs submission 5 Credits

Objectives

• Increase Habari visibility.
• Increase number of Habari installs.
• Increase number of plugins and themes.
• Attract talent and energy.

Material

• Develop a short or long list of features.
• Logos, banners, etc.

Actions

• Submit our project to events such as: Google Summer of Code.
• Add Habari to listings such as: Freshmeat, SourceForge, Ohloh, Wikipedia, Social Source Commons, IceWalkers, DMOZ, etc.
• Enter Habari in open source contests where votes are submitted by the community: tropheesdulibre.org, SourceForge.net: Community Choice Awards, Codie awards, Intranet Innovation Award, etc
• Make sure hosts list Habari as a supported application.
• Make sure demo sites are using the latest version: http://opensourcecms.com/.
• Join various organizations. like The Nonprofit Technology Network (NTEN), OSCOM, etc
• Create a comparison table against major alternatives.
• Get major bloggers to convert to Habari.
• Have features that make Habari memorable.
• Work our way into the Debian system

Places Habari is listed

• Wikipedia
• CMSMatrix
• GoPHP5 (logo does not work, need update)
• IceWalkers
• DMOZ

Needs submission

• OpenSourceCMS (our software is not "stable", or is it?)

Credits

Based on TikiWiki's PromoGroup [1].